Key Features

How It Works

┌─────────────────────────────────────────────────────────────────────┐
│                        LOYALTY FLOW                                  │
├─────────────────────────────────────────────────────────────────────┤
│                                                                      │
│  1. SETUP                    2. DISPLAY                             │
│  ┌──────────────────┐        ┌──────────────────┐                   │
│  │ Partner Admin    │        │ Hotel Search     │                   │
│  │ configures       │───────▶│ shows points     │                   │
│  │ loyalty program  │        │ on each hotel    │                   │
│  └──────────────────┘        └────────┬─────────┘                   │
│                                       │                              │
│  3. CHECKOUT                          ▼                              │
│  ┌──────────────────┐        ┌──────────────────┐                   │
│  │ Customer enters  │        │ Checkout shows   │                   │
│  │ membership ID    │◀───────│ total points     │                   │
│  │ (optional)       │        │ to earn          │                   │
│  └────────┬─────────┘        └──────────────────┘                   │
│           │                                                          │
│           ▼                                                          │
│  4. BOOKING                  5. EXPORT                              │
│  ┌──────────────────┐        ┌──────────────────┐                   │
│  │ Loyalty data     │        │ Partner exports  │                   │
│  │ stored with      │───────▶│ bookings with    │                   │
│  │ booking          │        │ membership data  │                   │
│  └──────────────────┘        └──────────────────┘                   │
│                                                                      │
└─────────────────────────────────────────────────────────────────────┘

Validation Methods

WhiteLabel supports four methods for connecting your loyalty program:

1. No Validation Required

Enable generic loyalty messaging throughout the booking funnel without verifying the customer's loyalty status.

Best for: Partners who want to display loyalty benefits and encourage sign-ups without collecting membership data at checkout.

📄 Detailed Documentation →

2. Membership Number Validation

Customers manually enter their loyalty membership ID during checkout.

Best for: Partners who want to collect membership IDs for post-booking processing without technical integration.

📄 Detailed Documentation →

3. Checkout Debit/Credit Card 🔒 Available on Request

Customers verify their loyalty membership by paying with a registered card.

Best for: Partners with card-linked loyalty programs (airline cards, hotel cards, etc.)

📄 Documentation: Contact support to enable this feature.

4. Single Sign-On (SSO) 🔒 Available on Request

Customers authenticate via your loyalty provider's SSO system.

Best for: Partners with existing SSO infrastructure who want the most integrated experience.

📄 Documentation: Contact support to enable this feature.

Program Configuration

Program Info

Points Calculation Formula:

Points = (Booking Amount ÷ Value) × Reward × Tier Multiplier

Example:

• Value: USD 1, Reward: 10 points
• Booking: $200, Tier: Gold (2x multiplier)
• Points: ($200 ÷ 1) × 10 × 2 = 4,000 points

Appearance Settings

Label Examples:

• "Earn {points} points" → "Earn 2,000 points"
• "Get {points} miles" → "Get 2,000 miles"
• "{points} rewards on this stay" → "2,000 rewards on this stay"

Homepage Banner (Optional)

Promote your loyalty program on the homepage:

Quick Start Guide – Create a Loyalty Program

This quick start walks you through creating and testing a loyalty program using the Partner Back Office UI.

Step 1: Open Loyalty Programs

1. Log in to the Partner Back Office
2. From the left-side menu, click Loyalty Programs

You will see the Integrate a Loyalty Program setup screen.

Step 2: Select Validation Method

In the Program Connection section at the top:

1. Find Validation options
2. Select any valid validation options that make sense to your appraoch
3. Continue to the next section

Step 3: Configure Program Info

In the Program Info section, fill in the required fields:

• Program name
  Example: My Rewards

• Reward type
  Example: Points

• Value
  Example: USD 1

• Reward
  Example: 10 pts

• Minimum transaction value
  Example: 0 (or your preferred minimum)

• Points accrual timeline
  Select: After check-out

Result:
Customers earn 10 points for every USD 1 spent on eligible bookings.

Step 4 (Optional): Configure Tier System

If you want different earn rates for loyal customers:

1. Expand the Tier System section

2. Open First tier

3. Enter:

   • Tier name (e.g. Silver)
   • Earn rate multiplier (e.g. 1.5)

4. Upload a tier icon (optional)

5. Click + Add another tier if needed

If no tiers are configured, all customers earn the base rate.

Step 5: Configure Appearance

In the Appearance section:

1. Set Label to:

   Earn {points} points

2. Choose a Color that matches your brand

3. Upload your Program icon or logo

Use the Preview area to confirm how the loyalty badge appears:

• As a component
• On hotel cards

Step 6 (Optional): Add Homepage Banner

To promote your loyalty program on the homepage:

1. Enter a Title
   Example: Points to earn

2. Add a Description
   Example: Earn rewards on every hotel booking

3. Upload a Homepage banner image

4. Preview the banner in Desktop and Mobile views

Step 7: Create and Publish

1. Review all sections
2. Click Create program

Your loyalty program is now live.

Step 8: Test the Program

Before sharing with customers, run a test booking:

1. Search for any hotel

2. Confirm loyalty points appear on hotel cards

3. Open a hotel details page and verify points display

4. Proceed to checkout

5. Confirm:

   • Points summary is visible
   • Membership number input field is shown if membership validation has been selected

6. Complete the booking

7. Go to Bookings in PBO

8. Verify loyalty data appears in booking details and exports

What Customers See

Home page banner

Hotel Search Results

Customers see loyalty points messaging on hotel cards:

Hotel Details Page

Loyalty badge displayed near pricing:

Checkout Page

Points summary displayed (no input fields required):

Note: No membership input field is shown. The messaging encourages customers to join your program.

Documentation Index